Under new rules, members of the National Hockey League have been given the okay to sell some prime real estate to new advertisers. Beginning this season, fans will see front-of-jersey patches featuring the latest advertising partners of their favourite teams. The Montreal Canadiens have come under fire for having sold the patch to RBC Royal... Read More

Trust is the foundation of any good relationship, including an industry's relationship with its producers and consumers. The Canadian Roundtable for Sustainable Beef (CRSB) is looking to continue to bolster this relationship through what they are calling the ABCs of truth. The ABCs doesn't just mean getting to the basics surrounding the truth of the... Read More

Two poultry farms in Alberta have tested positive for highly-pathogenic avian influenza (AI) over the past week, possibly signalling the start of an anticipated resurgence of the virus this fall. The Canadian Food Inspection Agency reported a case on a commercial farm in Sturgeon County, Alberta on Wednesday, which followed a confirmed case in a... Read More

An Alberta-based company is offering a solution for feedlots who are looking to manage the inflow and outflow of livestock through use of ultra-high-frequency (UHF) radio frequency identification (RFID). The system combines software and hardware and allows users to track when an animal arrives and when it leaves. Glen Kathler, director and partner of Cattle... Read More