The word ‘brand’ is no longer limited to the mark that differentiates livestock. It’s used in business as well, identifying company goals, visions and business characteristics. “We all have a brand,” Faith Matchett,vice president of eastern Ontario and Atlantic operations for Farm Credit Canada, told Lyndsey Smith in an interview. “The question is, do we... Read More

Although prices have retreated from the sky-high levels that followed the quality problems around the world last year, durum acres are expected to rise by up to 20 percent in Western Canada in 2015. “With the prices that we’ve seen this year, we should see an increase for acres,” said Alan Hagemeier, a Minneapolis-based merchandiser... Read More

Kinze has announced its electric drive metering system will be available in the 3660 12 row and 16 row planters for the spring of 2016. “The adoption rate of new technology and electronics in the agriculture industry is phenomenal,” Susanne Veatch, Kinze’s vice president and chief marketing officer, said in a release. “As farmers ourselves... Read More

Farmers and others involved in Canadian agriculture visited more than 500 classrooms across the country this past week during the fourth annual Canadian Ag Literacy Week. Led by Agriculture in the Classroom, with support from Farm Credit Canada, the program is designed to encourage grade 3 to 6 students to learn about agriculture through reading... Read More

Hot on the heels of the National Farm Machinery Show in Louisville last month, three of the big equipment manufacturers rolled out spiffy new certified pre-owned equipment programs — what's all the fuss about? And is the extra shine and gloss of a certified sticker worth heading to the dealer vs. hanging out at auction... Read More

If you’re looking to catch up on what’s been happening in the world of Canadian agriculture, this week’s podcast runs the gamut — from seed companies collecting end point royalties to why some weeds are more prone to herbicide resistance to why McDonald’s is looking to Canada for “sustainable beef.” Here’s “This Week on Real... Read More

You could say the day when tractors “talk” to each other in the field has arrived, as John Deere has expanded its field automation system to include coverage map and guidance line sharing between machines. New Machine Sync features unveiled last month build on the application’s ability to link a combine with a grain cart... Read More