For farmers and ranchers looking to "tell their story," it doesn't get much bigger than working with an advertising giant like McDonald's. The fast-food company's commercials and billboards are literally everywhere. Since launching the "Not Without Canadian Farmers" campaign in late 2015, McDonald's Canada has focused part of its media spotlight on Canadian agriculture, aiming... Read More

An op-ed column by Brenda Tjaden Lepp Over the past couple of years, I have been developing and promoting new marketing tools to help farmers prove the concept of sustainability to consumers, and to use that to their advantage in pricing. Most recently, my efforts have targeted helping those transitioning into organic. I have always... Read More

Do you know the 4Rs of crop nutrient management? If you're concerned nutrient management planning is synonymous with red tape and added costs, you may be surprised to learn that the 4Rs add to farmer profitability AND environmental stewardship. The 4Rs — the right rate, right place, right form, and right time — of crop... Read More

There are so many moving parts in the agriculture industry — shifting food trends eventually are mirrored in production changes, and evolving markets and economics drive policy changes. Behind all this change, however, are the people in leadership positions within agriculture. And, according to Ontario's Deputy Minister of Agriculture, Food and Rural Affairs, Deb Stark,... Read More

Grain markets got an American Thanksgiving boost as an unexpected update from the U.S. Environmental Protection Agency (EPA) surprised the oilseed complex, with soyoil leading, up 7.4% for the week. Soybeans weren’t far behind as they continue their run, up 5.1%, while canola held on a bit to climb 2.6%. Corn was supported by the... Read More

President-elect Donald Trump says he plans to spend part of his first day in the Oval Office issuing a notification of intent to withdraw the U.S. from the "potential disaster" that is the Trans-Pacific Partnership. Trump has spoken in favour of bilateral deals, and possibly got a jump on one with Japan by meeting Prime... Read More

Saskatchewan Agriculture Minister Lyle Stewart reiterated the province's opposition to the federal government's carbon tax plan at Agribition this week. "It's going to impose huge costs on agriculture if it rolls out the way it's been heralded. It'll have the effect of making us uncompetitive in most of our markets because our competitors are not... Read More