Farming Smarter hosted its field school in Lethbridge, AB this week. RealAgriculture's Jason Stroeve was there and took the opportunity to speak to Farming Smarter's assistant manager Jamie Puchinger. In the below interview, Puchinger describes this year's agenda, which included morning sessions on herbicides and weather considerations for spraying. The afternoon offered participants the opportunity... Read More

With questions being asked about the future of the Canada-Europe trade agreement following the UK's vote to leave the European Union, the EU has laid out its plan to approve the deal. The European Commission on Tuesday formally proposed to the Council of the EU the signature and conclusion of the Comprehensive Economic and Trade... Read More

Marketing has never really been about honesty. It has always been about selling dreams and fantasies of a life you want to lead. Whether it be smoother cigarettes, faster cars, more absorbent diapers or even healthier food. Connecting the consumer to this happiness involves confirming someone's existing biases or promising them that their purchase leads... Read More

A science textbook will tell you the intense energy surrounding a lightning bolt causes a reaction between oxygen and nitrogen in the atmosphere that results in rain depositing nitric acid on the soil, where it becomes a usable form of nitrogen fertilizer for plants. On Twitter and in coffee shops, farmers sometimes give lightning credit... Read More